The study examined the effect of distributive justice on customer post-complaint\nbehaviour. The need for this study has become very demanding because a\ndissatisfied customer will imply that the company runs risk of operating at\nreduced state of future revenue stream accruable to the focal company. Data\nwere drawn through questionnaire from 200 employees of 66 fast food firms\nin Rivers State. Descriptive and inferential statistics were utilized in analysing\nthe data. The study found that distributive justice has a positive and significant\nrelationship with customer post-complaint behaviour. In view of the\nabove findings, the study concludes that customers who experience dissatisfaction\nwill be willing to enact positive post-complaint behaviours if the firm\naddresses their issues satisfactorily; and recommend amongst others that\nmanagement of fast food firms should be key in effective distributive justice in\norder to drive customers towards positive post-complaint behaviour.
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